On Tuesday September 25th, CNBC advertising reporter Megan Graham led a future of media focused discussion with 120+ leaders from today’s largest agency holding companies and brands, including the heads of innovation, data, digital and media at Amazon, Axciom, Bayer, Bank of America, Cadillac, Canvas, Dentsu, eMarketer, Google, Horizon, Hulu, IPG, J&J, Live Nation, Pimpco, McKinsey & […]
NYIAX is taking a page from the financial services book with its Nasdaq-powered contract management platform. The accessible upfront ad marketplace will be the first cloud-based solution of its kind that runs on blockchain technology.
Following news of its recent partnership with IPONWEB, executives from NYIAX, the world’s first upfronts marketplace and advanced contract management platform, will commence a global roadshow today through November 19th. During the speaking tour, NYIAX co-founder, Chief Strategy Officer and General Counsel, Carolina Abenante, and SVP of Strategy, Ben Feldman, will provide media executives and […]
NYIAX co-founder Carolina Abenante will be joined by other members of the Chamber of Digital Commerce to speak with leaders of our government about the future of blockchain.
NYIAX and Iponweb are teaming up to help advertisers and publishers with trading on an upfront basis using programmatic ad delivery, a development the ad-tech companies claim will upend media trading.
Ben Feldman, senior vice president of strategy and innovation, NYIAX: What is important to recognize is that the EU is taking GDPR very seriously, with fines being established for any breach. I would expect that the first six-to-nine months of any new regulation action would be spent working out the kinks and processes of implementation. […]